Cross-border E-commerce in China

Abstract

The Internet has built an economical and efficient communication "bridge" between buyers and sellers all around the world. With the rise of supporting technologies such as secure payment, order tracking, and customer service, the global e-commerce market has grown exponentially.

As the leader of this growth trend, the scale of China's cross-border e-commerce market has shown an exponential growth trend. This is mainly due to two points: 1) the sudden release of cross-border consumer demand; 2) the relatively loose market regulatory environment. The development of online websites, social media, and logistics technology has also played a key role in promoting the development of cross-border e-commerce. Subsequently, the Chinese government further encouraged the development of cross-border e-commerce through measures such as building free trade zones and promoting the “The Belt and Road Initiative”. Companies such as Amazon and Tmall made full use of relevant policies to gradually gain a space in the free trade zone. The express delivery companies and third-party logistics companies occupying a strategically dominant position in the region have also started gearing up and trying to benefit from the growing trade activities along with the “The Belt and Road Initiative”.